Professor Franklin’s Instant Photo Effects 2.0 provides PC users with an easy-to-use, affordable software tool.

Los Angeles, CA (PRWEB via PR Web Direct) November 30, 2004 -- Streetwise Software announces the 2.0 release of its award winning photo software, Professor Franklin’s Instant Photo Effects. The 1.0 version of this popular photo editing software was originally distributed with several million Hewlett Packard and Epson inkjet printers worldwide and quickly developed a following as the easiest way to turn any photo into a professional image. With its unique browse-and-click interface, version 2.0 now has over three times the amount of photo effects as well as several innovative new features. Professor Franklin’s Instant Photo Effects 2.0 provides PC users with an easy-to-use, affordable software tool that enables anyone to create images with the look and feel of photos created by professional photographers and designers.

Instant Photo Effects has won numerous industry awards including PC Magazine’s Top 100 CDs and Editor’s Choice from PC Photo Magazine. Its simple, intuitive interface enables users to get results that were previously only available to designers using expensive professional software such as Adobe Photoshop. The photo effects are divided into categories such as Photo Edges, Frames, Accents, and Artistic, each represented by a film canister. Users click on a canister and the software instantly displays preview galleries of their photo with all available effects applied. The user simply selects and applies an effect with a single mouse click. Multiple effects can be applied to any photo, and users can undo and redo effects with a single click.

“Digital photography is sweeping the marketplace. In developing Professor Franklin’s Instant Photo Effects 2.0, we responded to consumer demand for photo imaging software that produces powerful, professional quality results but is still easy-to-use and affordable,” said Sam Gliksman, president of Streetwise Software. “The large selection of effects gives users the same options that were previously only available to professional designers, and the interface is so unique, simple and intuitive anyone can use it.”

Version 2.0 now provides users with over three times more Photo Edges and Frames as well as many innovative new features such as automatic compression and emailing. Professor Franklin’s Instant Photo Effects can be used for a variety of business, Internet and home projects.

Professor Franklin’s Instant Photo Effects 2.0 can be purchased directly from the Streetwise Software website at www.swsoftware.com for $59.99 (US) or via phone at (800) 743-6765 and (310) 829-7827.

About the Company
Streetwise Software, founded in 1990, is a privately held corporation based in Los Angeles, California and specializes in applications related to the creation of graphics and documents. For additional information on Streetwise Software and its products, please visit the company’s website at http://www.swsoftware.com.

Editorial Contact:
Sam Gliksman
(310) 829-7827


Sam Gliksman
Streetwise Software
http://www.swsoftware.com
310-829-7827